My GM didn’t give me a framework. He gave me an instruction.
Find the root cause. Then fix it.
That was my introduction to reasoning from first principles — not as a concept, but as the only option I had left.
The problem was a job allocation system that had been running for a decade. It managed engineer areas, skillsets, available days, and client jobs. Everyone could see what it did.
Nobody — not one person on the team — could explain how it made its decisions.
In this article, you will see the four steps that let you strip a recurring problem back to its true cause. You will see two leaders who used them to find solutions nobody else in their industry had considered. And you will leave with a way to apply the same thinking to the decision your team has been circling.
Still Circling the Same Problem?
One Good Decision gives you the process. Seven days, one real decision, done.

Why Leaders Stop Asking Why
Experience is supposed to make you better at this. In one sense, it does — you have seen more problems, built instincts, learned which fixes tend to work.
The trouble is that experience also trains you to repeat. A new problem arrives and you reach for the last solution that looked similar. It feels efficient. It looks confident in the room.
And it means the same problem keeps coming back, wearing a slightly different face each time.
This is dashboard thinking. You manage what the system shows you — the outputs, the metrics, the symptoms — without ever walking the floor to understand the engine underneath.
The dashboard tells you something is wrong. It doesn’t tell you why.
The cost isn’t just wasted time. It’s credibility. Every stakeholder in the room notices when the same problem returns for the third quarter running. Fixing symptoms looks like action. It isn’t.
What Reasoning from First Principles Means
Reasoning from first principles means stripping a problem back to the facts you know for certain, then rebuilding from there. Not from what worked last time. From the ground up.
That is the idea behind the foundations of choice — the basic truths a decision is built on, rather than the assumptions layered on top of them.
You did this as a child without knowing it had a name.
My nephew is five. Ask him why it is bedtime and you will get three more whys before his dad’s patience runs out and the answer becomes just because it does. He keeps breaking it down until the explanation fits what he sees.
That is first principles thinking in its purest form. School trains it out. Work finishes the job.
The difference it creates is the gap between knowledge and understanding. Knowledge is the dashboard view, where you know what the system produces. Understanding is the engine, where you know why it produces it.
When something goes wrong, knowledge tells you where the needle is pointing. Understanding tells you what is actually broken.
Most leaders operate from knowledge. It works, until it doesn’t.
How to Reason from First Principles
There are four steps. Simple to describe and hard to execute, because at every stage your experience will try to shortcut you back to the last fix.
Step 1: Define the Problem Precisely
Not the symptom — the problem. These are rarely the same thing.
The symptom is what the team is complaining about. The problem is what is actually causing it. A week of questions — how does this work, why does it do this, what is happening here — showed me that the team knew the system was broken.
That wasn’t the problem. The problem was that nobody could explain how the system made its decisions. Until you can state that in one clear sentence, you haven’t defined the problem yet.
This distinction matters more than it sounds. Most problem-solving stalls at this stage, not because the team lacks answers, but because they are answering the wrong question. Defining the problem precisely is what makes every subsequent step productive rather than circular.
Step 2: Break It Down to Its Components
Decompose it into inputs, rules, and outputs — mapped from scratch, not from memory. For the job allocation system, that meant identifying every input: engineer areas, skillsets, available days, job types.
Then the rules governing how those inputs produced an output, and the flow from client job to allocation decision. None of this was documented. Mapping it took time.
But it was the only way to see the whole picture. Without the map, you are still operating from assumption. You think you know how the system works. You don’t yet.
Step 3: Question Every Assumption
The team had a decade of beliefs about how the system worked. Most were approximately right. Some weren’t. Treat each one as a hypothesis: ask what evidence supports it and what would have to be true for it to hold. One way to do this systematically is through inversion — asking not what would make this work, but what would make it fail.
When we did this, beliefs fell quickly. The ones that remained were the ones we could actually build from.
This is the step that experience fights hardest. A decade of working knowledge feels like understanding. It isn’t — it is a collection of observations that have never been tested against the fundamentals.
Step 4: Rebuild from What You Know to Be True
This doesn’t mean rebuilding the system itself. We didn’t have the capacity to rewrite the software from scratch, so we built a model that replicated what it did.
It was in the modelling that we found the open door.
There was no cap on work allocation.
The setting had been a deliberate decision by the MD, made when volumes were 20% of what they were when we got involved. It was never documented. Nobody who came after him knew it existed.
The inherited belief that the system was managing volumes correctly had never been tested against the reality of what the business had become.
We couldn’t cap the work. So we increased the capacity of the network — more engineers, targeted to the areas and skill types where the modelling showed the greatest overload. Six months from the first question to a solution that held.
That is reasoning from first principles. You don’t just solve the problem differently. You find the problem that was actually there.
First Principles Thinking in Practice: Two Leaders Who Got It Right
The job allocation story is one version of this. There are others.
Nick Kokonas and the Restaurant That Reinvented Itself
Nick Kokonas co-owns some of Chicago’s most acclaimed restaurants. When his partner, head chef Grant Achatz, became seriously ill, Nick had to take a more active role in the day-to-day running of the business.
He was observant. He noticed empty tables on a Tuesday evening and overbooking on a Saturday night. He asked why.
Nobody could adequately explain it. That is just the restaurant trade, was the answer. Nick didn’t accept it.
As he kept asking, the picture came into focus. Demand for Friday and Saturday tables was high, with bookings going weeks ahead, but some customers wouldn’t show, leaving empty tables and lost revenue. To compensate, the restaurant would overbook.
Then customers calling for a table for two would find only a six-top available. They would book it, arrive as a pair, and the four empty seats represented another loss. The same problem, wearing a different face.
Nick stripped it back. When he cleared the assumptions, two fundamental truths became clear: customers could book without any commitment, and weekdays were structurally different from weekends in terms of demand.
Once he had those two facts, the solution followed. His restaurant was no different from a theatre — in a theatre, the better the view, the more the seat costs.
Apply the same logic and the busier the night, the more a table should cost. Quieter nights could be priced to fill. And just as you pay for a theatre seat upfront and still pay whether you show up or not, the same principle applied to a restaurant reservation.
Nick built an online booking system with dynamic pricing and upfront deposits. Customers had skin in the game. Empty tables became rare.
Occupancy hit levels the industry hadn’t seen before. The system Nick built to solve his own problem became Tock — software he licenced to other restaurants facing the same situation.
The lesson isn’t that Nick was clever. It is that he kept asking why until he understood the fundamentals, then reasoned forward from there.
Elon Musk and the Question Nobody Else Asked
Most people in the aerospace industry reasoned by analogy. Rockets have always been expensive, therefore rockets will always be expensive. Elon Musk framed it directly: that is not true — that is just reasoning by analogy.
His own description of this approach was a physics framework — boiling a problem down to what the laws of nature actually permit, then reasoning forward from there.
His starting point was a question that sounds almost naive: what is a rocket actually made of? Aerospace-grade aluminium, titanium, copper, and carbon fibre. Then he asked what those raw materials cost on the open market.
The answer stopped him. The materials cost of a rocket was around two percent of the typical purchase price.
The gap between what a rocket cost and what it needed to cost wasn’t driven by physics. It was driven by inherited assumptions about manufacturing, suppliers, and the way the industry had always worked.
Musk had been quoted prices as high as $65 million when trying to buy a rocket before founding SpaceX. By sourcing raw materials and manufacturing in-house, SpaceX brought a launch cost down to $6 million — less than a quarter of the cheapest competitor price at the time.
That result didn't come from one decision. It came from feedback loops that let Musk test every assumption against reality as the builds progressed.
But the number isn’t the point. The method is. In Musk’s own framing: the first-principles approach is a good way to understand what new things are possible. It lets you determine whether success is even one of the possibilities — and that is the question most people never ask, because they have accepted the inherited constraint as fixed.
What transfers to any leader isn’t the scale. It is the habit of asking what is actually, fundamentally true about the problem — and refusing to accept the industry answer as the final word.
The Decision You Keep Solving the Same Way
My GM’s instruction was simple. Find the root cause. Then fix it.
What he didn’t give me was a way to do it. Reasoning from first principles was how I found one — not because I knew the term, but because the problem left me no other option.
Most recurring problems have the same shape. The fix exists. It gets applied. The problem returns. Somewhere underneath it, there is an assumption made in a different context, inherited without that context, never revisited because the system appeared to be working.
That is why knowing your principles — the foundational beliefs you are actually operating from — matters before any framework can help.
The MD’s decision about work allocation wasn’t wrong when he made it. It was made for a business running at 20% of the volume it would eventually reach. Nobody documented it.
Nobody tested it against the new reality. And so it sat inside the system, invisible, doing quiet damage until the weight of the business made it visible as a problem nobody could explain.
That is the root cause you are looking for. Not the symptom the team keeps patching. The assumption that was reasonable once and never got revisited.
The question isn’t whether you have a problem like this. You do. The question is whether you are willing to go looking for it. If the problem runs deeper than one decision, thinking strategically gives you the longer frame.
What is the problem your team has been circling for three months — the one where the fix keeps not sticking?
That is the one worth breaking down.
FAQs
Why do I keep solving the same problem even when I know what causes it?
Knowing the cause isn’t the same as understanding it. Most leaders diagnose from the dashboard — they see the symptom clearly and apply a fix that worked before. Reasoning from first principles means going deeper, to the assumption underneath the symptom that nobody has questioned. That is where the recurring problem lives.
How do I know if I’m fixing the symptom instead of the root cause?
The clearest signal is repetition. If the same problem returns after each fix — wearing a slightly different face but recognisably the same — you are patching a symptom. The root cause is usually an assumption that was reasonable in a different context and has never been tested against the reality of how the business operates now.
What is the difference between reasoning from first principles and reasoning by analogy?
Reasoning by analogy means applying a solution that worked on a similar problem before. It is faster and usually good enough. Reasoning from first principles means stripping the problem back to what you know for certain and rebuilding from there. You reach for first principles when analogy keeps producing fixes that don’t hold.
How do I apply first principles thinking to a real decision I am facing right now?
Start with one question: can you state the actual problem — not the symptom — in a single sentence? If you can’t, you aren’t ready to solve it yet. One Good Decision gives you the process: seven days, one real pending decision, worked through from the ground up. Each day strips back one layer.
What is inversion and how does it help with first principles reasoning?
Inversion is the practice of asking what would have to be true for your assumption to fail, rather than what supports it. It is one of the most practical tools for Step 3 of first principles reasoning — questioning every assumption. Instead of defending your working hypothesis, you try to break it. What survives is what you can build from.
Still Circling the Same Problem?
One Good Decision gives you the process. Seven days, one real decision, done.



